South Bend Venues Parks & Arts
Rich Sparks Named 2025 Faces of Tourism Award Winner
By Gary Demski | Jul 7, 2025 5:45 PM

Visit South Bend is proud to recognize Rich Sparks as a recipient of the 2025 Faces of Tourism award. A lifelong contributor to South Bend’s recreational and tourism landscape, Rich’s impact spans more than five decades and continues to shape the community’s athletic and cultural identity. Rich Sparks is a USA Softball of Indiana Hall of Famer (Meritorious Service) with over 55 years of involvement in the sport. From playing and coaching to serving as a diamond supervisor, Rich has consistently supported and elevated softball throughout the city—most notably at the Byers Softball Complex, where he has played a key role in hosting local, state, regional, and national tournaments. Beyond softball, Rich is also an integral part of South Bend Venues Parks & Arts, where he manages adult volleyball leagues at Edison Middle School during the fall and winter seasons. “Rich is a ‘can-count-on-me’ person,” said Gary Demski, Athletics Manager with South Bend Venues Parks & Arts. “He goes above and beyond when his number is called. This is great — Rich truly deserves to be honored.” Rich’s dedication and service have made him a vital ambassador for South Bend, drawing visitors, players, and fans from across the region and beyond. His passion and leadership exemplify the spirit of the Faces of Tourism recognition. He will be honored, along with other award recipients, at the IP Luncheon at Four Winds Field during the South Bend Cubs game on Tuesday, July 30 at 12:00 PM, with family, friends, and staff in attendance. Please join us in celebrating Rich Sparks for his remarkable achievements and continued contributions to our community. About Faces of Tourism and Visit South Bend Presented by Visit South Bend, the Faces of Tourism series honors individuals who go above and beyond to provide outstanding experiences for visitors in The Bend. These are the dedicated, welcoming faces our guests encounter—people who make South Bend a memorable place to explore. Whether through hospitality, event planning, recreation, or service, Faces of Tourism award winners play a meaningful role in shaping the visitor experience. Their efforts help ensure that every visit to South Bend is warm, engaging, and unforgettable.